Working For You - Not Appropriate?

I watched local news on WDAF-TV this morning and was surprised to see their slogan, "Working For You", used in a unusual way and maybe inappropriately.
This first shot is what one would expect.

Then in a story following the traffic report it was used this way.

The slogan really worked badly with this story.

And then a story on the Muslim mosque near Ground Zero in NYC.

Then they used a shot of the 9/11 attack to end the story.

Later in the news, this story was shown with the slogan changed.

Here is another local story that just does not seem to work with the slogan.

Later several national stories thankfully did not use the slogan. One example.

Someone in the control room wised up, and didn't go with US Swimmer Dies Working for You